Nominated for ‘Innovation in Publishing’ at the Future Book awards.
Pizza Pilgrims are at the forefront of London’s premium pop-up food stall revolution, with one of the most popular food stalls at Berwick St, Soho. The popularity of the two brothers and their Pizza’s spread like wildfire during 2012, which lead to their own TV Show and more recently the publication of their first Italian cookbook.
With amazing tales of Pizza cuisine to tell, we developed a website and social strategy that would become the backbone of the Pizza Pilgrim business, as they expanded during 2013. With pioneering social integration, the website partners neatly with the Pizza Pilgrims Twitter, Facebook, Youtube, Instagram and Vine platforms.
The result is a very powerful business tool, allowing customers to locate the boys and their famous Piaggio van, book a table at the new restaurant or explore an interactive timeline of their infamous Pilgrimage through Italy. The website also feeds live content into the ibook, allowing customers to share recipes and photos with the expanding network of Pizza Pilgrim fans. A development we are truly proud of.