Our brief was to create a digital campaign to promote a beautifully produced children’s book illustrated by award-winning illustrator Jean Jullien, featuring Lennon’s iconic lyrics, published on International Day of Peace.
The result was a multi-lingual animated website optimised for use across all tablets and devices for children, parents and schools to interact with through a social campaign: sharing a message of peace globally. Developed with learning and accessibility at its core, it was considered for inclusion by schools worldwide.
Working with the George Harrison Estate, we were honoured to give our favourite Beatle a fresh new image, including a logo, hand-made font and brand new website. A project that demonstrates the depth of our creative and digital know-how.
To this day, still one of our favourite projects to have been a part of. Before the dawn of social media kicked in, we created an ambitious campaign to celebrate the anniversary of one of the greatest albums of all time.